Your website should have a positive and measurable impact on your business. It should enhance your reputation and reinforce your brand and market position. Our talented website design team gives your brand expression on the web by creating an attractive, user-friendly interface; developing compelling interactive features and functionality; and honing the site so that visitors can find the information they want quickly and easily.

Planning
In the first wave of enthusiasm it is often tempting to jump right in with exciting visual concepts, snappy copy and prototype features. But the start of an effective website happens before a pixel is drawn or line of code is written. Why are we building this site? What is it supposed to achieve? How can it contribute to the bottom line? Answering these questions first ensures your website will have a measure of success. By properly understanding your brand, by learning about your organization— its people, customers and market environment — we can help you answer these questions.

With our years of experience and extensive knowledge of online media, we help you understand the opportunities a web site represents and the range of options available to you. You will be able to see clearly where your site sits within your wider strategy, and to establish meaningful goals and objectives for your site.

Effective planning is crucial where technical development is concerned. Late changes to technical systems can be costly. Without an inherent understanding of what can be achieved, mistakes are inevitable. Our in-depth technical understanding and experience means our planning is always practical. We know what can be achieved with the resources, budget and timescales available.

We take a practical approach to site planning. Prototyping ensures that the site's functionality is clearly defined and understood from the outset. Simple mockups work through the key design, navigation and interaction issues. At the end of the process you will have a clear understanding of how your site will work so you can be confident that the site will meet your objectives.

Design
Our creative design services ensure your site embodies your brand and values, creating a strong first impression which is reinforced through an elegant and intuitive user-interface.

As a specialist web agency, our design approach encompasses both traditional aesthetic and conceptual design work and the web disciplines of usability and user-interface design. An online brand is created through the combination of a site's visual appearance and the wider "user experience" - how pleasant it is to use, how easy to find your way around. Design is used to enhance, not hinder, your site's message and its effectiveness at reaching your target audience.

At the design phase of each project we discuss your brand values and market positioning with you in detail, to establish the most appropriate direction for the site's visual design. We can adapt existing materials for the web, ensuring a consistent branding experience across all your promotional activity, or we can work with you to develop a completely new visual style for your site, reflecting your message, values and target audience.

Development
Our design team is also our development team. Assembling a team of uniquely talented individuals that are both artistic and tech savvy is our strength. Melding technical expertise with design makes for a more fluid approach. The end result is a better user experience on the finished website.

We have extensive experience developing interactive features and database driven applications. Every website we design represents a unique opportunity to showcase our development skills. We have developed a modular framework for many standard site features which can be customized to your precise requirements at a fraction of the cost of building such systems from scratch. Where appropriate, we will adapt and enhance existing systems and implement third-party solutions, providing full technical and design customization.